Keyword research, content strategy, and quick wins — written for SaaS products, not enterprise marketing teams.
Google doesn't penalize AI content for being AI. It penalizes unhelpful content, however it's made. Here's the honest answer for a SaaS founder deciding whether to publish AI-written articles.
"SEO automation" means five different things, and most tools automate only one of them. Here's an honest map of what can actually be automated, which tool does which job, and where automation still shouldn't replace you.
SEO fails for founders not because it's hard but because it's inconsistent. Here's a repeatable 30-minute weekly routine that covers the few things that actually move rankings, and skips everything that doesn't.
GEO is the new acronym everyone's selling. Most of it is SEO you already know, but a few things genuinely changed. Here's what's actually different for a SaaS site, and what to ignore.
Surfer SEO and WriteGap both help you rank, but they solve different halves of the problem. One optimizes the article you're writing; the other decides what to write and drafts it. Here's an honest comparison.
AI Overviews have changed what a page 1 ranking is worth. Here's what actually shifted for SaaS sites, what still works, and where the new opportunity is.
The big SEO suites all have a keyword gap feature — buried under a hundred others you'll never use. Here's an honest comparison for solo founders who want the gap analysis without the enterprise price tag.
If you have keywords ranking in positions 11–20, you're one decent optimization away from page 1. These aren't new articles — they're fixes to pages you've already written.
A cluster of 8 focused articles around one topic consistently outranks 20 isolated blog posts. Here's how to build a topic cluster that compounds over time.
WriteGap finds your keyword gaps and writes the articles — every week, no manual research required.